Choice Hotels announces new brand, Clarion Pointe. Jackson Hotel Management to open one of the first Clarion Pointe hotels; will be located in Harrisonburg VA.
Choice Hotels International, Inc. (NYSE: CHH) today unveiled Clarion Pointe, a midscale select-service brand extension of Clarion that brings together the premium elements guests desire and an affordable travel experience. It also meets hotel owners' strong demand for a new select-service opportunity that is a differentiator in the popular midscale segment.
Jackson Hotel Management in proud to be opening one of the first Clarion Pointes in Harrisonburg, VA.
Read the press release from Choice Hotels here